2 February 2006

Contextual Advertising, Redux

Reader Ravenmn writes:

“Your item about the bad ad placement in Germany reminds me of an experience I had as a typesetter at the Minnesota Daily, the student newspaper of the University of Minnesota. In April of 1980, nobody noticed that the Army Helicopter Pilot Training ROTC ad was running on the same page as the story of the failed helicopter rescue attempt Jimmy Carter sent to Iran during the hostage crisis, complete with photo of mangled helicopters in the desert. ROTC got a couple of free ads out of it, if I recall correctly.”

I found the photo on http://remember.gov, the Web site White House Commission on Remembrance, your official source for state-sponsored memory.