In Paris, Anti-Ad Insurgency.

“The Dismantlers, as a nationwide group of anti-ad crusaders call themselves, aren’t violent or loud or clandestine. In fact, they invite the police to protest rallies where they deface signs. With a copywriter’s flair, one of their slogans warns: ‘Attention! Avert your eyes from ads: You risk being very strongly manipulated.’ The goal of the Dismantlers is to get arrested, argue the righteousness of their cause in court and gain publicity.”

Via Just Seeds I found this condescending story in the LA Times. But it’s interesting nonetheless: “Baret, who like his fellow insurgents is a veteran defendant, had refused to pay the $58 fine. His lawyer argued that his actions were less destructive than the 57,000 giant signs that fill the train stations of France.... ‘The advertising budget in France is $39 billion a year.... That’s equivalent to the entire education budget in France.... Our movement goes a lot further than a simple symbolic gesture. And that’s what we want the public to understand.’”

This two-pronged attack on aggressive advertising, fighting with both graffiti and law, seems to be a growing pattern, a combination of legal and extra-legal civil disobedience (with a dash of spectacle) in the battle over what constitutes public space.