19 January 2010

Text "Haiti" to 90999.

As of January 18, a cellphone fundraising campaign to support Red Cross relief efforts in Haiti had raised $22 million, smashing all previous mobile giving records. The initiative is a partnership between the Red Cross, the US State Depatment and the mGive Foundation. Customers of participating wireless carriers can text message "HAITI" to 90999 to make a $10 donation. The State Department is posting periodic updates about the campaign on their blog and Twitter stream.

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